PGA Show Preview: Lamkin (2TEN Grip)

Press Releases:

Lamkin Introduces New 2TEN Putter Grips

Lamkin has introduced a new putter grip line for 2010, the 2TEN, available in three sizes. This polyurethane grip allows durability to marry comfort, for a seamless fit with the putter. The soft polymer outer layer keeps moisture out and forearms relaxed, to promote light grip pressure and minimize hand tension for smooth, consistent strokes.

The 2TEN putter grips are made of a proprietary, lightweight, soft (but not spongy soft) polyurethane. It comes in three sizes – Standard pistol, Midsize paddle and Oversized, the latter of which is called the Mega Lite. The color combination on all three is blue on top, red on the bottom, with a white thread stitching. The grip material also has increased durability – accomplished through its thickness and density — to last longer than traditional polyurethane used in other grips on the market. Because it’s thicker, there’s more material between the underlisting and surface layer. The Standard pistol grip provides consistency and feel for extra-smooth putting strokes every time. The Midsize paddle grip provides a uniform stroke with relaxed tension to minimize wrist breakdown. The extra-large Mega Lite weighs roughly 30 percent less than standard oversized grips, to minimize hand pressure without adding weight.

“We are especially excited about the Mega-Lite 2TEN grip,” says Bob Lamkin, president and CEO of Lamkin Corporation. “It weighs just 86 grams, which is about the same as most standard-sized putter grips, so golfers who want to use it won’t sacrifice feel during their putts. They get the benefit of having a grip that eliminates their hand use during the stroke, causing putts to roll truer.”

Oversize grips have become popular but the problem is, many of them are very heavy – up to 200 grams — which means the golfer loses feel of the putter head during the stroke. Plus, the extra weight completely changes the performance characteristics of that putter. This grip model is much lighter, a feat that was accomplished by significantly reducing the density of the underlisting. That density reduction translates into a grip that can be made larger yet still weigh the same as a conventional putter grip. Thus, a golfer can use less grip pressure, remove the hands and wrists from the putting stroke, and thus take a much more natural stroke to get the ball rolling on target quicker. And any player currently using a standard-sized putter grip can easily make the transition to this oversized model without sacrificing feel.

In addition, the surface pattern works in conjunction with the dense material to help the golfer maintain complete control over the putter without having to squeeze too tight. The side is elegantly finished with a tight weave stitching.

Lamkin will be exhibiting at Booth #1100 at the 57th PGA Merchandise Show (January 28-30, 2010).

About Lamkin

Lamkin Corporation, a family owned company headquartered in San Diego, has been manufacturing the highest quality and best performing grips in the golf industry since 1925. From golf’s finest leather grips to unmatched proprietary compounds, Lamkin grips give players at every level a better feel for their game. This history of excellence has made Lamkin the chosen grip of nearly every major club manufacturer and professional golfers worldwide.  Full 2010 Product Brochure (PDF).